---
title: "Sustainable cosmetics: 3 ways to recognize them immediately"
description: There are three key indicators to understand if a brand manufactures sustainable cosmetics. Find out what they are.
image: https://news.hsacosmetics.com/hubfs/sustainable%20cosmetics_copertina.jpg
---
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Sustainable cosmetics: 3 ways to recognize them immediately
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# Sustainable cosmetics: 3 ways to recognize them immediately
*When the world calls for help, cosmetic manufacturers can answer with sustainable cosmetics: products with environmentally friendly formulations, production practices and packaging methods. However, not everybody on the market plays fair. Here is how you can recognize real sustainable cosmetics in a heartbeat, not only to feel good about yourself but to make the world feel better as well.*
**Sustainability** is a huge issue but, rather than a **responsibility** towards the planet and ourselves (as it should be!), it has become more of a **trend**, psychologically associated with **health and safety**. You know, there’s a certain level of comfort that comes from the word “sustainable” and the market knows that.
So, brands might take advantage of the **“green trend”** using images of leaves, the world, or the literal color green to appear sustainable when they're actually not. And while they show a “green” face, they might continue to use **questionable chemicals** and rely on cheap, **one-use packaging** materials.
Which is **NOT OK**.
## How to identify sustainable cosmetics for good
So, how to find **sustainable cosmetics that you can trust?** Well, you’re in the right place. **HSA** is a **sustainable cosmetic expert** and it has identified **3 things** that you can check to make sure you’re looking at real sustainable cosmetics.
### 1. Ingredients
**Ingredients don’t lie!** Be on the lookout for suspicious chemicals and additives and know that sustainable cosmetic brands will most likely use **natural, recognizable ingredients** or synthetic ingredients that are not harmful to the environment or the skin and hair.
If you can’t even read it, it’s probably bad for you. For example, *formaldehyde* and *diethanolamine* (I dare you to say them three times, fast, without twisting your tongue) are well-known human carcinogens and *dibutyl phthalate* (yeah, right) is toxic to human reproduction. I know, scary.
Instead, sustainable cosmetic manufacturers use **oleochemicals**: oils and fats derived from natural sources.
Some common sources for these ingredients are:
- **Natural oils**, such as palm and coconut oil, argan oil and avocado oil, but also shea butter, beeswax and many others.
- **Agricultural plants**, such as soybeans and corn.
- **Bacteria**.
Names that we can actually pronounce and understand, what a relief!
### 2. Packaging
**Packaging choices** can say a lot about the level of sustainability of a cosmetic brand. Generally speaking: less is more. And if you can’t go full on naked (meaning *packaging-free*, obviously) then try being **as least impactful as possible**. For example, **glass** bottles rather than plastic ones are a good indicator of sustainability.
However, if you do decide to use plastic, at least go for the recycled one or for **plastics derived from sugar cane** or even from the ocean waste. Compared to virgin plastic, **recycled plastic** has a much lower footprint in terms of carbon emissions and reducing landfill waste.
### 3. Marketing
Look for brands who explain with the utmost **transparency** their approach to sustainability through a **clear and honest marketing**: how they source their ingredients and why they have chosen this approach.
Honesty is the best policy!
Look for these 3 indicators and you’ll know right away! How do we know? Because **we ourselves manufacture sustainable cosmetics**, employing clean and healthy ingredients in respect of the environment.
**Looking for a partner to manufacture your sustainable cosmetics? Contact us! We are cosmetic manufacturers that you can trust.**
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