Is lavender semi permanent hair color still trending?

Let us all scream together: HELL YEAH it is! Mermaid hair days are far from over. And although we’ve been seeing pastel hair dyes dominate the market over the past 2 years, lavender - and especially lavender semi permanent hair color - is still the hottest in the room.

Galaxy hair, mermaid hair, unicorn hair...we’ve seen all these trends dominate the hair color market and you know what they all had in common? Lavender. It’s a shade of purple that flatters all skin tones and that can be easily maintained at home, in between salon visits, with a lavender semi permanent hair color.

Lavender semi permanent hair color: the perfect way to maintain mermaid hair

Lavender is probably the dreamiest of hair tones. However, after a while, it slowly fades into a whitish, greyish tone that is anything but flattering...and which mermaid wants that?! So, how can you help consumers keep their mermaid hair looking fabulous?

That’s easy: with a lavender semi permanent hair color! It’s the perfect solution that you - as a hair color brand - could possibly give your customers when they are incapable of going to the hair salon - for obvious reasons! You know, pandemic and all - and need to freshen up their purple hair color with a simple yet effective touch of lavender.

And if you’d like to know more about how a professional semi permanent hair color works, I suggest you read this article.

The advantages of a lavender semi permanent hair color

Why is lavender semi permanent hair color the best ally for all your mermaid hair customers? Because of all the following reasons:

1. It’s a gentler alternative to regular hair dye: it only coats the outer hair shaft without penetrating its core;
2. It’s free of peroxide or ammonia, which makes it a less aggressive coloring solution;
3. It can be applied straight from the applicator, without having to pre-mix;
4. It can be used to enhance, highlight, deepen, add shine and volume to the hair color;
5. It can be easily done at home, without professional help.

And in a time like this, where people are too scared, or in some cases even prevented from going to the salon regularly, a semi permanent hair color is the best way to help them keep their hair looking fresh, which will ultimately help keep up their spirits - which is no easy task during a global pandemic.

Stock up on lavender semi permanent hair color

So, hair color companies brace yourselves and get ready, because your customers are gonna be asking you for more of this: a lavender semi permanent hair color to easily do at home to give richness, freshness, volume and shine to their purple shade.

Still wondering how you can provide them with what they want? That’s easy: in partnership with a versatile private label hair color manufacturer like ourselves.

Why would I specify “versatile”? Because lavender is still going strong, sure, but remember there are countless other shades of purple that are still on the hot list: amethyst, orchid, mauve, lilac, violet, eggplant, you name it.

Our internal labs are able to create over 6 billion color combinations for your brand. And we’re not even kidding, try us! We will help you amaze your customers with an incredible line of purple semi permanent hair colors.